We’re saying hellomoto to an exciting new international sport and the latest addition to our NA sports partnership portfolio: A1 Padel! Motorola and A1 Padel announced a partnership to make Motorola the Official Telecommunications Hardware Provider for the Grand Master Tournament Circuit, which makes its U.S. debut this October.
As an official sponsor, Motorola will help welcome the dynamic racquet game of padel – the fastest-growing participation sport in the world – to U.S. sports fans. A cross between tennis and squash, padel is a competitive and inclusive participation sport that has captivated many young sports fans throughout Europe and Latin America. A1 Padel’s Grand Master Tournament Circuit represents the sport’s first tournament in the U.S., bringing its unique sporting culture to new audiences.
bringing the new “it” sports craze to the U.S.
The weeklong Grand Master Tournament begins in New York City on October 9, and will culminate on October 15 for the finals match. Following this competition, the A1 Padel tour will head to Miami on November 7-12 before reaching Las Vegas for the Master Final on December 13-17.
As the Official Telecommunications Partner of A1 Padel, Motorola will have a presence at each of the match venues, providing a space for fans to charge their phones, test out their own racquet skills in a ping pong match, and demo Motorola’s latest razr family devices.
a message from motorola & a1 padel executives
“As an inclusive sport that is captivating fans all over the world, especially young people, A1 Padel shares our commitment and passion for creating unique and meaningful consumer experiences,” said Maria Jose Martin, Marketing Director for Motorola North America. “We’re proud to welcome A1 Padel to our portfolio of marquee sports partnerships that bring our iconic “batwing” logo to sports enthusiasts, and thrilled to help A1 Padel usher in a new ‘it’ sports craze for new and existing fans as they make their U.S. debut.”
“From inception, we knew partnering with Motorola as the official Telecommunications Hardware Provider would be a strategic match for both brands to foster unparalleled growth,” said Ike S. Franco, Owner of A1 Padel + CEO of Infinity Global.
keep up with the action
With Motorola as the tournament’s Official Telecommunications Hardware Provider, fans can follow the action of Motorola’s presence at this historic U.S. tournament on A1 Padel’s Instagram, X, Facebook, and TikTok channels.