Article

5G technology: bringing the future of connectivity to the mid-tier

Looking back at the first half of this year, one thing is very clear: there is a distinct change in the way we work, the way we live and even more so in consumer buying behavior. While we all obviously had to adapt to a new way of doing business and interacting with colleagues, another major trend we’ve seen in this new normal is a shift in consumer priorities.

Increased streaming, online shopping and less in-person socializing have led to consumers’ growing need of having a reliable and quick way to virtually communicate on both a personal and professional level. And this change in the way consumers are working, socializing and even consuming products and services has forced us as technology providers to rethink how we can solve one of the biggest consumer pain points of today: staying connected.

Fortunately, we and the technology industry have already been diligently working to bring the next generation of connectivity into consumer’s hands for years. In 2019, we launched the first commercially available 5G device with the 5G moto mod – and since then we’ve launched several more 5G capable devices.

At Motorola, we’re committed to bringing the power of 5G into more consumers’ hands and believe that we can play a large role in the adoption of 5G capable solutions in the remainder of 2020. And while there’s no question that 5G is expanding worldwide, permeating new segments and industries, access to 5G solutions has been limited to select regions and consumer segments with a major obstacle being price point.

Part of our mission at Motorola is to democratize mobile technology, bringing top tier features down to more accessible price points. This is why, back in 2013, we created the mid-tier segment to revolutionize the mobile industry. We have a passion for using communications technology to bring individuals closer to the rest of the world, no matter their budget.

To demonstrate our commitment to the mid-tier segment, we launched the new moto g 5G plus in June – a perfect example of how we intend to bring the power of 5G to more people’s hands. Powered by Qualcomm’s Snapdragon 765, the device brings more accessible and advanced 5G connectivity to billions of smartphone users around the world at a price point more consumers can enjoy – under €400.

This marks a huge milestone for the industry and Motorola – and we’re not stopping here. In North America, 5G connectivity started with moto z4 and 5G moto mod, and again with the edge family which we launched this past April. To continue this mission, we recently launched the motorola one 5G in North America as well – a sub-$500 5G capable device.

Looking to the remainder of 2020, we will continue to listen to consumers’ changing needs and are confident that we can bring products to the market that will equip them with the right tools to face tomorrow’s challenges head-on. Until then, we look forward to seeing the opportunities that will come from bringing the power of 5G to more consumers.

 Francois LaFlamme

CMO, MBG Worldwide

General Manager, MBG Europe

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ultrafast connectivity for all: meet the new motorola one 5G

At Motorola we’ve been driven to move the industry forward and to make innovative, disruptive technology and meaningful mobile experiences. Today we announce motorola one 5G, the smartphone that reinforces our commitment to put the power of 5G technology¹ into more people’s hands with a device that stands out from the crowd.

Motorola’s new device brings advanced 5G connectivity to our consumers at a price point everyone will enjoy. And to add to the unbelievable speed and power, motorola one 5G also delivers industry-leading features, like our first ever macro ring camera flash included within our powerful 48 MP quad camera system.4 Plus, it comes with a revolutionary ultra-wide front camera system, an amazing display with a 90hz refresh rate, incredible performance and up to 2-day battery life.5

With the ultra-fast 5G connectivity consumers will have more bandwidth, lower latency, and reduced lag time, which means downloading your favorite shows in seconds,2 streaming intensive online games or taking video calls without lag. motorola one 5G is built by the team at the forefront of every new generation of wireless technology in history. By offering compatibility with 5G networks, with smartphone versions supporting Sub-6 and mmWave and also 4G connectivity, you’re covered for today and ready for tomorrow.

motorola one 5G will take your camera experience to the next level thanks to its quad camera system. The 48 MP main sensor with Quad Pixel technology and Night Vision makes every shot shine, even in low lighting.4 The ultra-wide lens fits 4x more into the screen so you never miss a single detail in a larger-than-life shot, then make everyday photos extraordinary with DSLR-quality blurred out backgrounds with the depth sensor.3 Plus a dedicated Macro Vision camera gets you 5x closer to your subject compared with a normal lens for stunning, pro-looking photos that will take your breath away. With this camera, we’re introducing the industry’s first dedicated Macro Vision ring flash to make sure tricky lighting turns out just right, whether you’re inside or out. It also eliminates harsh shadows and provides an overall balance to enhance even the smallest details.

motorola one 5G also introduces our first dual selfie camera system in North America. With the ability to fit 4x more of your friends or background into your frame, you can leave the selfie stick at home thanks to the 8MP Ultra-wide angle camera.³ Then capture Instagram-worthy snapshots no matter what the lighting conditions are with the 16MP main camera with Quad Pixel technology, that provides 4x more light sensitivity for brighter, sharper pictures.

You’ll also be blown away by the motorola one 5G display experience. It comes with a 6.7″ CinemaVision Full HD+ display for a cinematic viewing and it is certified for HDR10, so you can enjoy your favorite movies, shows, and photos in vivid, true-to-life colors with improved brightness and contrast. And with the unique 21:9 aspect ratio, the phone offers a beautifully streamlined design that’s easy to hold while elegantly accommodating the large, gorgeous screen in your hand. Plus, every scroll and swipe will look amazing thanks to the 90 Hz screen refresh rate that ensures smooth movements through the app drawer, images, and webpages, and offers a sleeker gaming experience.

The motorola one 5G is powered by the advanced Qualcomm® Snapdragon™ 765 5G Mobile Platform featuring the Qualcomm® Snapdragon™ X52 Modem-RF System to enable exceptional performance to meet even the most demanding 5G use cases. Moreover, it unites 5G and AI to power select premium-tier experiences, including breakthrough entertainment, intelligent multi-camera capabilities, and support for multi-day battery life. No matter how fast you’re moving or how much you’re multitasking, motorola one 5G can keep up.

The smartphone has a massive 5,000 mAh battery so you can go for up to two days without having to worry about slowing down or recharging. When you do need to plug in, 20W TurboPower™ charging makes getting back to the good stuff easier than ever.5

motorola one 5G comes with NFC technology, which is perfect for making contactless payments. It’s fast and more secure, so there’s no need to carry cash or credit cards. NFC also lets you wirelessly share content like contacts, pictures, and videos with other devices.

The combined power button and fingerprint reader is positioned on the side of the new motorola one 5G, which is perfect for left and right handed users. On top of that, the fingerprint sensor has brand new functionality, allowing consumers to simply “double tap” to access shortcuts to apps and functions with the Power Touch feature. This allows you to go into certain features within the app, like composing an email, scanning barcodes, logging food intake, access a direct route in Google Maps and much more.

When it comes to software, our priority is bringing the best experiences possible to our consumers, and our relationship with Google speaks to that commitment. We continue to build on a tight integration with Google services. As with all Motorola devices, Google Photos remains our native gallery app. It is the home for all your photos and videos.

Our new smartphone arrives with the near-stock Android™ 10 and reinforces our ongoing commitment to provide consumers with the purest version of Android OS. motorola one 5G also includes My UX, which brings all Moto Experiences customers have come to know and love as well as a variety of new customizable features. My UX gives users custom settings and advanced controls to music, videos and games. Users can even create their own device themes by choosing from unique fonts, colors, and icon shapes, so their phone is one in a million.

Availability & pricing

In the U.S., the new motorola one 5G will be available September 18 at AT&T. For a limited time, you can get it for just $5 a month (that’s over half off) when you add a new line on an AT&T unlimited wireless plan and purchase the device on qualifying 0% APR installment plan.*

For full pricing information and specifications, visit our website or reach out to your local PR contact. Images can be found here (you agree to our license terms when downloading images or videos).

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fastest. loudest. boldest. meet our new flagship phones: motorola edge+ and motorola edge

To stand apart in the market, we wanted to build a family of new devices that nails everything consumers care about most. The result is a state-of-the-art smartphone that delivers advanced technology in every category that matters, including powerhouse 5G performance, a dynamic and immersive display, a photography experience like no other, audio that’s completely unmatched, and the largest battery of any 5G phone on the market. Simply put, motorola edge+ is the flagship phone you’ve been waiting for.

motorola edge+ was built for speed, power, and the ultimate 5G performance 

We started with the most advanced mobile platform on the market. Qualcomm’s SnapdragonTM865 Mobile Platform provides the fastest performance1, 25% faster than previous generations, and nearly instant responsiveness for browsing, watching videos, or playing games. 12 GB of Micron DDR5 memory keeps your device running smoothly with 30% increased max bandwidth and lower battery drain, so you can take full advantage of the experiences enabled by 5G.An innovative 5G antenna array connects you with both mmWave and sub-6GHz frequencies for global 5G compatibility and future speeds over 4 Gbps.And connect to Wi-Fi 6, the new blazing-fast standard for Wi-Fi, for even outstanding internet speeds while using less power.4

With motorola edge+, we are bending the display like never before. Our brand new Endless Edge display wraps nearly 90-degrees around both sides of the device and stretches 6.7 inches to create an immersive viewing experience. Perfect for entertainment, the cinematic 21:9 screen ratio is the default aspect for major films and tv shows. The display is gorgeous, capable of showing a billion shades of color and offering incredibly dynamic picture quality with HDR10+. With a 90Hz screen refresh rate that you’ll love, the screen boasts exceptionally smooth movement so every scroll and swipe looks amazing. The Endless Edge display isn’t just beautiful, it’s functional too. The curved screen and narrow width on the motorola edge+ provide the optimal proportions for one-handed use and navigation, making it easy to reach across the device without fumbling.

Edge Touch, part of our new My UX suite of software features, allows you to customize new ways to interact with your device. Just swipe up or down on the edge to pull down notifications or switch apps. The display edges also come in handy when your phone isn’t in your hand, lighting up to show battery charging status, incoming calls, alarms, and notifications from across the room. In the new Moto Game time, gamers can turn the phone sideways and use two additional, customizable buttons on the top edge of the screen for console-like four finger gameplay.Mobile entertainment is on the rise, with mobile video consumption rising by 100% year over year.5

Our consumer research tells us that the majority of the time, consumers are using their phone’s loud speakers when watching their favorite content. motorola edge+ has the loudest, most powerful stereo speakers in a smartphone ever, plus precision tuning for professional-quality sonic performance and deeper, fuller sound.6

The audio tuning technology comes from Waves, recipient of a Technical GRAMMY® Award, to make your music, videos, and phone calls sound louder and clearer than ever. Born from recording studios and used by sound engineers, music, film & TV producers and broadcasters, Waves delivers professional-quality sonic performance on smartphone speakers in a way that’s never been done before.

We’ve refined the camera system in motorola edge+ so it gets as close to professional DSLR photo and video quality as possible. The 108 MP sensor main camera is the highest resolution ever included in a smartphone, and is physically nearly three times larger than the 12MP sensors used on predecessor flagship smartphones. With Quad Pixel technology, this sensor has 4x the light sensitivity to capture incredibly clear and crisp photos in all lighting conditions. The versatile triple camera system gives you a lens for every shot. Capture more from far away with high-res optical zoom on the 8MP telephoto lens, snap more of the scene with our 16MP ultra-wide angle lens, or get up close and personal with Macro Vision. Content creators will love the video capabilities on the motorola edge+, which allows you to record in 6K for incredible high-res videos. The industry’s most advanced video stabilization compensates for motion blur, changing focus, and crooked horizons, and even combines OIS and EIS for better low light video quality. The new video snapshot feature even lets you pull out a high res 20 MP photo while shooting video. The camera system has intuitive software features like video portrait mode, which brings a beautiful blur effect to your videos to turn the focus to your subject. Plus, dual OIS on the main and telephoto cameras compensates for unwanted camera movement so clarity and detail shine through no matter what.All this top tier performance and 5G power isn’t worth much if you’re constantly running out of battery. We packed a 5000 mAh battery into this device, the largest battery of any 5G phone on the market, to last you two full days of use.7

For added convenience, motorola edge+ features TurboPowerTM wired charging and wireless charging, plus you can share power with other devices in a snap with wireless power sharing.8

We’re committed to bringing intuitive software experiences to our consumers. There are no clunky software skins, no duplicate apps – just near-stock Android™ 10. We choose to build upon Android with unique ways to enhance customers’ mobile experience. That’s why with motorola edge+ we’re introducing My UX, allowing users to customize their experience to be even more intuitive and personal, so it works the way they want. And it’s all in one place, the Moto app!

My UX includes all the great moto experiences customers have come to know and love, from turning on the flashlight with a simple chop gesture to launching the camera with the twist of a wrist. And with motorola edge+, in addition to the new edge display interactions, My UX let’s users take music, videos and games to the next level with custom settings and advanced controls. Users can even create their own device themes by choosing from unique fonts, colors, icon shapes, and fingerprint sensor animations, so their phone is one in a million. My UX truly puts users in control of their mobile experience.

motorola edge completes the family 

For those who are interested in switching to a supercharged 5G device at an even more affordable price, motorola edge offers incredible camera, entertainment, and performance experiences. You get the exact same gorgeous 6.7” Endless Edge display and audio experience as motorola edge+. This phone also packs powerhouse sub-6 GHz 5G performance, a Qualcomm® Snapdragon™ 765 mobile platform, a massive 4500 mAh battery to back it up, and a versatile triple camera system that features a 64MP main lens, 16MP ultra-wide lens with Macro Vision, and an 8 MP telephoto lens.Our drive to create the very best flagship phone on the market is all about pushing the boundaries of what’s possible for performance and design, building on our expertise, and solving key pain points for consumers by putting into practice everything we’ve learned through our extensive consumer research.

motorola edge+ and motorola edge are the best of the best, but this is also just the beginning of what we have to offer.

Availability & pricing

motorola edge+

Beginning in May, motorola edge+ will be available in various countries across Europe, in UAE at Etisalat and du and in KSA at stc. In the coming months, motorola edge+ will begin to roll out in India and select Latin American markets.

United States

In the U.S., the new edge+ will be available exclusively on Verizon, starting May 14 for $41.66 a month for 24 months on Verizon Device Payment (0% APR; $999.99 retail).

Promotions:

Customers who get a new line of service on select Unlimited plans can save up to $550 on a new Motorola edge+ with an applicable trade-in.Additionally, customers who switch from another carrier to a select Verizon Unlimited plan get a $150 Verizon e-gift card for a total savings of up to $700. Plus get a Verizon Stream TV, an Amazon Echo Dot and smart plug on Verizon.10 Current Verizon customers on select Unlimited plans can save up to $250 on a new Motorola edge+ with an applicable trade-in11 when you upgrade.

In Canada, the new edge+ will be available starting May 29. For more information, visit motorola.ca.

motorola edge

Motorola edge will be available in Italy beginning in May ( MSRP: €699 ) and launched to various European countries in the following weeks.

In the coming months, motorola edge will begin to roll out across select markets in Latin America and Asia Pacific. In the U.S., the new edge will be available later this year. More information to come this summer. For full product specifications, pricing and availability information, please visit motorola.com or reach out to your local PR contact. Images can be found here (you agree to our license terms when downloading images or videos).

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moto g 5G plus: The future of ultrafast connectivity for everyone

Motorola’s mission is and always has been to make innovative technology and meaningful mobile experiences accessible to everyone. Today we announce moto g 5G plus, the smartphone that will bring the power of 5G technology¹ into more people’s hands without sacrificing the features we know are most important to them.

On top of ultra-fast connectivity available for anyone, moto g 5G plus delivers industry-leading features that matter most to consumers. Whether they’re looking for incredible performance or an outstanding CinemaVision display with a higher refresh rate, moto g 5G plus offers this and so much more. With our first ever ultra-wide front camera system, 48MP quad camera system and powerhouse battery life, get ready for an uncompromised and amazing experience.

5G connectivity delivers more bandwidth, lower latency, and reduced lag time, which means downloading entire movies in minutes,² streaming intensive online games without lag, and feeling like you’re right there in the moment when video calling with loved ones. moto g 5G plus is built by the team at the forefront of every new generation of wireless technology in history. By offering compatibility with both 4G and 5G networks, you’re covered for today and ready for tomorrow.

With moto g 5G plus we’re bringing the display experience to another level. Every scroll and swipe will look amazing thanks to the 90 Hz screen refresh rate that ensures smooth movements through the app drawer, images, and webpages, and offers a sleeker gaming experience. Plus, it comes with our largest screen ever in a moto g device. The 6.7″ CinemaVision Full HD+ display offers a massive ultra-wide screen for a cinematic viewing. It’s certified for HDR10, so you can enjoy your favorite movies, shows, and photos in vivid, true-to-life colors with improved brightness and contrast. And with the unique 21:9 aspect ratio, the phone offers a beautifully streamlined design that’s easy to hold while elegantly accommodating the large, gorgeous screen in your hand.

moto g 5G plus also introduces our first-ever dual selfie camera system with a unique ultra-wide selfie lens. With the ability to fit 4x more of your friends or background into your frame,³ you can leave the selfie stick at home. The main 16MP camera features Quad Pixel technology with 4x more light sensitivity6, for brighter low-light shots. Now you can capture Instagram-worthy snapshots no matter what the conditions are.

With the rear camera system you’ll have the perfect camera for any situation, any way you look at it. The 48 MP main sensor4 with Quad Pixel technology and 4x light sensitivity makes every shot shine, even in low lighting. The ultra-wide lens also fits 4x more into the screen so you never miss a single detail in a larger-than-life shot.A depth sensor makes everyday photos extraordinary with DSLR-quality blurred out backgrounds, and a dedicated Macro Vision camera gets you 5x closer to your subject compared with a normal lens for stunning, pro-looking photos that will take your breath away.

The moto g 5G plus is powered by the advanced Qualcomm® Snapdragon™ 765 Mobile Platform featuring the Qualcomm® Snapdragon™ X52 Modem-RF System to enable exceptional performance to meet even the most demanding 5G use cases. Moreover, it unites 5G and AI to power select premium-tier experiences, including breakthrough entertainment, intelligent multi-camera capabilities, and support for all-day battery life. No matter how fast you’re moving or how much you’re multitasking, moto g 5G plus can keep up.

All this performance is powered by a powerful 5,000 mAh battery so you can go for two days without having to worry about slowing down or recharging.5 Free yourself from the tyranny of power outlets and game or stream to your heart’s content. When you do need to plug in, 20W TurboPower™ charging makes getting back to the good stuff easier than ever.

With moto g 5G plus there’s a better way to pay. Simply hold your phone near an NFC terminal to make a purchase at the store. It’s fast and secure, so there’s no need to carry cash or credit cards. NFC technology also lets you wirelessly share content like contacts, pictures, and videos with other devices.

When it comes to software, our priority is bringing the best experiences possible to our consumers, and our relationship with Google speaks to that commitment. We continue to build on a tight integration with Google services. As with all Motorola devices, Google Photos remains our native gallery app. With it you will have a new way to store, search, and share all your photos and videos. Automatically organized and searchable by the people, places, and things in them, your photos and memories are always easy to find and share. This means unlimited storage for all of your photos which are automatically backed up and can be accessed, edited and shared from anywhere.

Instead of duplicating the great things Google does with Android, we choose to build upon it to enhance customers’ mobile experience. That’s why moto g 5G plus also includes My UX, which brings all Moto Experiences customers have come to know and love as well as a variety of new customizable features. My UX gives users custom settings and advanced controls to music, videos and games. Users can even create their own device themes by choosing from unique fonts, colors, and icon shapes, so their phone is one in a million.

Availability & pricing

moto g 5G plus will be available from July 8th on across Europe in two variants, starting at €349 and €399. Prices by market may vary depending on local taxes and memory configurations. Moto g 5G plus will also reach KSA, UAE and many other markets in the near future.

With the exciting release of moto g 5G plus in Europe, Motorola is advancing its mission to deliver 5G for all. In North America, affordable 5G started with moto z4 and 5G moto mod, and continues with edge, launching later this summer. To further our mission, Motorola is committing to launch a sub-$500 5G device in North America this fall.

For full pricing information and specifications, visit our website or reach out to your local PR contact. Images can be found here (you agree to our license terms when downloading images or videos).

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more power, more camera, more fun. meet the new moto g fast and moto e

We’re continuing to build off our consumers’ enthusiasm and support for the moto g and moto e families by launching two new devices, moto g fast and moto e. Motorola fans will love moto g fast if they’re looking for powerful performance and battery life along with unique camera features, while moto e is perfect for those who are looking for a fun and reliable entry-level phone.

the ultra-fast and ultra-responsive moto g fast

Superior performance is right at your fingertips with the new moto g fast. Powered by an ultra-responsive processor, moto g fast enables you to take incredibly sharp photos in any situation with a fast-focusing triple camera system so you’re ready for anything. moto g fast is backed with 3GB of RAM1 and a Qualcomm Snapdragon 665 octa-core processor, which has advanced AI processing capabilities that boost performance to the next level. This enables better gaming performance and more advanced camera features. You can count on 32GB of storage, with expandable SD card support up to 512GB (sold separately) for all your favorite apps, music, movies and photos. Take sharp photos even in low light using the 16MP fast-focusing main camera on the moto g fast. For expansive panoramic photos or any time you want to squeeze all the action into one shot, you can fit 4x more in your frame using the ultra-wide angle lens.2

And the dedicated Macro Vision camera gets you 5x closer to your subject than a normal lens for incredible close ups where details make all the difference. moto g fast comes with a 4,000 mAh battery that’s designed to go up to 2 days on a single charge,³ so you can leave your backup charger at home and power through the day no matter what you have on your schedule. All that power combined with a beautiful display and sound system create the ultimate on-the-go entertainment experience. Your favorite content will look and sound better than ever on the stunning 6.4” HD+ Max Vision display backed by a powerful loudspeaker. moto g fast comes with the exclusive Moto Experiences and new Moto Gametime, an exclusive software feature that maximizes your gaming experience and makes it more immersive than ever by blocking interruptions to help you keep your head in the game. All of these great features are powered by an ultra-clean version of Android™ 10.

moto e delivers twice the camera and double the power

Expect more out of your phone. With a versatile dual camera system, long-lasting battery, and ultra-responsive performance, moto e is all about giving you more at a price you’ll love. With the moto e, you can get creative and shoot brilliant, professional-quality photos in a snap with the dual camera system. Use the fast-focusing 13 MP camera to take sharp photos and use the depth sensor to play with depth of field for a pro-looking blurred out background and beautiful portraits. Power through today and tomorrow with a 3550 mAh battery designed to go up to 2 days of battery on a single charge.3

Whether you want to stream shows and movies for 11 hours or get 15 days of standby time, you know you’ll have battery life when you need it most.3

Bring your favorite content to life on a gorgeous 6.2” Max Vision HD+ display. Now you’ll have a wide view that will bring your favorite movies, shows and games to life like never before – while still fitting comfortably in your hand. Get fast and easy access to your device with a fingerprint reader located conveniently and discreetly at the back of the phone. And once you’re in, enjoy faster performance thanks to the ultra-responsive Qualcomm® Snapdragon™ 632 octa-core processor. moto e runs on Android™ 10, so you can enjoy the best software Google has to offer and know that everything will be running smoothly.

Availability & pricing

moto g fast

In the U.S., the moto g fast will be available universally unlocked starting June 12 (pre-order on June 5) at Best Buy, B&H Photo, Walmart, Amazon.com and Motorola.com (MSRP: $199.99) with subsequent availability at Boost Mobile. In Canada, the moto g fast will be available starting this summer at TELUS, Bell, Rogers, Fido, Koodo and Virgin.

moto e

In the U.S., the moto e will be available universally unlocked starting June 12 (pre-order on June 5) at Best Buy, B&H Photo, Walmart, Amazon.com and Motorola.com (MSRP: $149.99) with subsequent availability at T-Mobile, Metro by T-Mobile, Boost Mobile, U.S. Cellular, Consumer Cellular, Xfinity Mobile, Republic Wireless, and certified prepaid on Verizon.In Canada, the moto e will be available starting this summer at TELUS, Bell, Rogers, Virgin, Lucky Mobile, Fido, chatr, SaskTel, Videotron, Freedom Mobile*.*Freedom Mobile operates in Alberta, British Columbia and Ontario.

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edge functionality puts the control in your hands

For Motorola, display innovation is driven by what consumers care about most: a bolder design, more immersive entertainment experiences, and increased usability. That’s why the unique Endless Edge display on motorola edge and motorola edge+ is so much more than just a pretty feature. The curved display enabled us to create new software features that put the control in users hands and provide intuitive new ways to interact with their device. And of course, our edge features are integrated seamlessly into Android 10 for an optimal user experience.

explore Endless Edge

You can customize your Endless Edge display easily within the Moto App. Simply click the menu icon in the upper lefthand corner to access different settings and make adjustments.

edge touch

Edge Touch, part of our new My UX suite of software features housed within the Moto App, allows you to customize new ways to interact with your device. Just swipe down the edge to show notifications, and swipe down again for settings. Swipe up to see recent apps, and up again to see the app tray. Swipe inward to pull up Edge Shortcuts, a small customizable box that gives you easy access to whatever apps, contacts, and tools you use most. You can even double tap to swap between the two most recent apps or turn the Endless Edge on and off. 

edge gaming

The Endless Edge also enhances gaming, adding advanced controls that give you a console-like experience right on your smartphone. A new feature in Moto Gametime lets gamers activate two additional touch-enabled buttons on the top edge when holding the phone sideways, enabling four-finger gameplay. You can map these shoulder buttons anywhere on the screen, customizing control of the game for the way you like to play.

edge lighting

Edge functionality even improves the user experience when you´re not holding the phone in your hand. Users can customize their display edge to light up in different ways to show battery charging status, incoming calls, alarms, and notifications from across the room.

Overall, edge functionality delivers a more intuitive user experience that improves one-handed usability and lets you do things that simply aren´t possible on other smartphones. My UX will continue to deliver convenient and customizable experiences through the Moto App, so be sure to keep an eye out for future My UX features.

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Motorola is the first and only to craft smartphones in the luxurious Pantone Color of the Year 2025, PANTONE 17-1230 Mocha Mousse
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razr receives Red Dot: Best of the Best for ground-breaking design

On April 6, 2020, the new razr received the coveted Red Dot: “Best of the Best” award, the highest distinction in the Red Dot Award Product Design category reserved for innovations with the most ground-breaking design. This year, designers and companies from 60 countries entered more than 6,500 products in the competition. At Motorola, we strive to innovate around the design and engineering of smartphones in order to create devices that meet the needs of consumers while also providing them with an element of surprise and delight. This extends across our entire portfolio of products but was most recently recognized by Red Dot for razr´s unique clamshell foldable design.

When we designed razr we set out to create the best smartphone that utilized flexible display technology and answered a real consumer pain point – the need for portability. Every decision throughout the development process was geared toward delivering a strikingly beautiful device with a totally unique, but totally practical, pocketable design. As a result, razr succeeds at embodying each of Motorola’s core design principles: simplicity, surprise, and richness. “When designing razr, our team wanted to create an innovative and seamless solution that would break the status quo in terms of modern-day phone design. razr brings back a design identity that so many consumers emotionally connect with, and that is truly unique,” Ruben Castano, Head of Customer Experience at Motorola Mobility.

On June 22, 2020, razr will be added to the “Milestones in Contemporary Design” exhibition in the Red Dot Design Museum Essen, where all of the award-winning products will be on display. Congratulations to the entire team that helped bring the new razr to life! To read more about the new razr and its availability please visit our website.

About the Red Dot Design Award: In order to appraise the diversity in the field of design in a professional manner, the Red Dot Design Award breaks down into the three disciplines of Red Dot Award: Product Design, Red Dot Award: Brands & Communication Design and Red Dot Award: Design Concept. With more than 18,000 entries, the Red Dot Award is one of the world´s largest design competitions. In 1955, a jury convened for the first time to assess the best designs of the day. In the 1990s, Red Dot CEO Professor Dr. Peter Zec developed the name and brand of the award. Ever since the sought-after distinction “Red Dot” has been the revered international seal of outstanding design quality. The award winners are presented in the yearbooks, museums and online. More information is available at www.red-dot.de.

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moto g8 power lite: outstanding battery and triple camera system

Get over two days of power1 with a massive battery, enjoy ultra-responsive performance, and take outstanding photos from ultra-close to ultra-wide with a professional-quality triple camera system with the new Motorola smartphone, meet the moto g8 power lite. The brand new moto g8 power lite has an impressive 5,000 mAh battery, designed to let you go more than two days without having to stop and recharge.1

Stream music for 100 hours or watch the latest shows and movies for 19 hours – moto g8 power lite gives you the confidence to know you’ll always have battery life for when you need it most. Cover all your bases with a phone that has a camera system built for versatility. The triple camera system on moto g8power lite can capture sharper photos, incredible close-up shots, and beautiful portraits in a snap. Use the 16MP rapid focus main camera to take ultra-fast shots, the Macro Vision camera to get 4x closer to your subject than a normal lens, and play with depth of field for polished portraits.

All of your favorite content will look better than ever on moto g8 power lite larger-than-life 6.5” Max Vision display. Browse, watch, work, or game in an instant without the wait thanks to the octa-core processor and 4GB RAM. The device has 64GB of memory for your favorite apps, music, movies and photos. And you can easily add up to 256GB3 more using the dedicated microSD card slot. moto g8 power lite comes with our exclusive Moto Experiences and a water-repellent design.2

Availability & pricing

moto g8 power lite will be available in the coming days in Mexico. moto g8power lite will also be available in Germany with a starting MSRP of 169€ EUR. It will roll out in the coming weeks to other countries in Latin America, Europe, Asia and Australia. For full information and specifications, visit our website or reach out to your local PR contact.

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Motorola is the first and only to craft smartphones in the luxurious Pantone Color of the Year 2025, PANTONE 17-1230 Mocha Mousse
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bring the best out of every moment with the new moto e6s

A class-leading dual camera system and an ultra-responsive performance to ensure you make the most of every day. Meet the newest addition to our moto e family, moto e6s, a new Motorola device that offers everything consumers need at a price they love.

With the moto e6s, you can now shoot brilliant, professional-quality photos in a snap with the dual camera system. Use the ultra-fast focusing 13 MP camera to take your most creative photos yet, and combine it with depth sensor to get a blurred out background and beautiful portraits. Show off the content you capture on a gorgeous 6.1 Max Vision display. Now you´ll have a wide view that will bring your favorite movies, shows and games to life like never before – while still fitting comfortably in your hand.

Get fast and easy access to your device with a fingerprint reader located conveniently and discreetly at the back of the phone. Once you´re in, lose the lag thanks to the ultra-responsive 2.0GHz octa-core processor. moto e6swill respond to every touch, tap and swipe so you can get right to the good stuff and know that everything will be running smoothly.

With 32 GB of built-in storage, you have plenty of room for photos, songs, and movies. And you can always add up to 256 GB more using the microSD card slot.1 Never let spills or splashes get in the way of having fun. Whether you re stopping for a drink or going for a run, a water-repellent design keeps your phone protected inside and out.2

Availability & pricing

moto e6s will be available in the coming weeks in selected countries of Latin America, Europe and Asia. For full information and specifications, visit our website or reach out to your local PR contact.

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Motorola is the first and only to craft smartphones in the luxurious Pantone Color of the Year 2025, PANTONE 17-1230 Mocha Mousse
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meet the new moto g8 and take outstanding snapshots from ultra-close to ultra-wide

Capture the perfect shot no matter where you are or when you’re taking photos thanks to the versatile AI camera system on the brand new moto g8. Take sharp photos even in low light using the 16MP fast-focusing main camera. For expansive panoramic photos or times when you want to squeeze all the action at a sporting event into one shot, you can fit 4x more in your frame using the ultra-wide angle lens.¹ And the dedicated Macro Vision camera gets you 5x closer to your subject than a normal lens for incredible close ups where details make all the difference. moto g8 comes with 4,000 mAh battery to let you power through the day no matter what you have on your schedule.2

Forget your backup charger at home and go about your day with confidence – moto g8 is designed to go up to 40 hours on a single charge,2 so there’s nothing to worry about. This new smartphone also provides the ultimate on-the-go entertainment experience. All of your favorite content will look and sound better than ever on its stunning 6.4” HD+ Max Vision display backed by a powerful loudspeaker. All these amazing features are backed with a 4GB of RAM and a Qualcomm Snapdragon 665 octa-core processor, which has advanced AI processing capabilities that boost performance to the next level. This enables better gaming performance and camera features, plus improved security. You can count on 64GB of storage, with expandable SD card support up to 512GB for all your favorite apps, music, movies and photos. moto g8 comes with our exclusive Moto Experiences and with new Moto Gametime.3

This exclusive software feature maximizes your gaming experience and makes it more immersive than ever by blocking interruptions to help you keep your head in the game. The device comes with a water-repellent4 design that keeps your phone protected inside and out, and is powered by a bloatware-free and ultra-clean version of Android™ 10.

Availability & pricing

moto g8 is available today in Brazil. It will roll out over the coming weeks in Europe, Latin America, Asia and Australia. For full pricing information and specifications, visit our website or reach out to your local PR contact.

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Motorola is the first and only to craft smartphones in the luxurious Pantone Color of the Year 2025, PANTONE 17-1230 Mocha Mousse
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